The Executive’s Guide to Creating a More Sales Driven Culture

Tuesday, November 27, 2018 1:30 PM - 2:30 PM (Eastern Time (US & Canada))

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This online class carries 1.0 PDH (Professional Development Hour).

Curriculum Track: Marketing and Business Development

Member Organization: National Events

Faculty: Jim Rogers, Co-Founder, The Seller-Doer Academy for Civil Engineers

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What if some of your best rainmakers were to retire or leave for what they believed to be greener pastures? Every engineering firm has rainmakers, but having too much of your revenue rest on the shoulders of a few people can be risky and limit growth.

If you want to distribute the load and grow more rapidly, you need to engage more people – your seller-doers – to help generate more revenue. 

That's easier said than done. You can't simply coax people into selling, you have to use several organizational levers at once. Pull the right levers at the right time, and you'll create a sales-driven culture that will last for decades. 

Join Jim Rogers to lay out the blueprint for creating a more sales-driven culture, including how to align five elements of your organization to:

  • Support a sales driven environment
  • Select and develop the “right” people
  • Motivate people to sell
  • Create and sustain culture change


ACEC Members: $179
Non-members: $279

Click here for the faxable registration form
>> Click here to register.

Maureen Brown




HDR  Office Depot Lenovo


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