Wednesday, October 18, 2017 1:30 PM - 3:00 PM (Eastern Time (US & Canada))
10-18-2017 01:30 PM 10-18-2017 03:00 PM 15 Work Together, Win Together: How Marketing and HR Can Collaborate to Win the War for Talent (and Clients too) Work Together, Win Together: How Marketing and HR Can Collaborate to Win the War for Talent (and Clients too) Online ACEC email@example.com false MM/DD/YYYY add to calendar
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This online class carries 1.5 PDHs (Professional Development Hours).
Curriculum Track: Marketing and Business Development
Member Organization: National Events
Faculty: Tim Asimos, CPSM, Vice President, Director of Digital Innovation, circle S studio
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Marketing is largely tasked with attracting and engaging clients, HR with attracting and engaging employees. Two separate departments, two separate goals. There's no crossover, right?
There's a significant and distinct connection between a firm’s employees, their internal culture, and their external brand. Add to that, the escalating talent war (and talent shortage), demands non-traditional approaches to both recruitment and retention.
With these and other challenges, it's crucial for marketing and HR teams to collaborate in order to meet their objectives and ultimately help their firms achieve strategic success. But how, exactly, can firms bridge the gap between marketing and HR?
Join Tim Asimos to examine the intersection of marketing and HR and learn how to better align them for a positive impact on your firm’s brand, employees, culture, and bottom line.
ACEC Members: $199
To successfully access an ACEC live or on-demand online class, you must be using Windows 7 or higher.
For cancellations received at least 15 days prior to program date, ACEC will issue a full refund. For cancellations received between 14 days and 3 days prior to program date, ACEC will issue credits toward any ACEC online class, live or on-demand. Credits are valid for 6 months from issue date. For cancellations received 2 days or less before a program date, no refunds or credits will be issued. Refunds or credits will not be issued for "no-shows." Registrants may choose another online class or substitute attendee/s without penalty at any time. Contact firstname.lastname@example.org for further information.
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