Online Class: Maximizing Your Business Development ROI, April 23

ACEC News / Education

April 16, 2019

Online Class: Maximizing Your Business Development ROI, April 23

Many engineering professionals are overwhelmed at the thought of having to conduct business development on top of project responsibilities, staff mentoring, and other key functions, yet it is a critical factor in the success of many firms.

In the April 23 online class Maximizing Your Business Development ROI, Rich Friedman of Friedman & Partners will share which business development strategies and tactics yield the biggest “bang for the buck” so that the time you invest will have the best payoff.

Through industry anecdotes and case studies, you’ll:

• Break down the components of the sale—the steps involved and how to manage leadership expectations
• Identify ROI maximization strategies for BD outreach, LinkedIn, market positioning, and more
• Learn how to use the project delivery process as a BD opportunity, and explore its importance from an ROI standpoint
• Review which BD (and marketing) dashboard metrics your firm should be tracking

For more information and to register, ,a href=”https://www.acec.org/calendar/calendar-webinars/maximizing-your-business-development-roi/”>click here.

All comments to blog posts will be moderated by ACEC staff.