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A strong brand has the power to differentiate your firm in a crowded market and ensures that new business opportunities present themselves.

So how do you strengthen your brand to gain a competitive advantage?

Join Karl Feldman to examine the fundamentals behind building a strong brand in today’s economy. You’ll also learn:

  • Indicators that point to the need for a rebrand
  • 10 step brand development strategy
  • How to identify strong differentiators
  • How to measure and optimize your brand
Course Type

Online Class

Delivery Type

On Demand, Online, Self-Paced

PDH Credit


Price (Member)


Price (Non-Member)


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