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Available on 9/1

Over the past year, your online presence has become your engine of growth. If your professional services firm wants to win and retain business, you need a search engine optimization (SEO) strategy that helps build up your visibility, relevance, and authority online. 

But as firms bring their SEO techniques into high gear, how do you compete?

Join our panel of speakers as they walk you through the fundamentals of SEO and the strategies that will deliver more traffic to your site. They will cover all of the key concepts, new developments, and steps you can take to grow your audience and reputation.

You will leave this online class with a clear, more complete understanding of SEO—and practical advice you can start using right away.


  • Why SEO is the best investment your firm will make
  • How SEO works—and how it drives firm growth
  • The two faces of SEO: Onsite and Offsite
  • How to measure your SEO performance
  • How to start putting a smart SEO strategy to work at your firm

Presenter: Kevin Bloom, Rowena Figueroa, and Katy Pultz, Hinge Marketing

Course Type

Online Class

Delivery Type

On Demand, Online, Self-Paced

PDH Credit


Price (Member)


Price (Non-Member)


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