ACEC News / Business Management
February 4, 2021
What Do Your Buyers Want? A Podcast Conversation with Hinge Marketing’s Karl Feldman
On the latest ACEC Engineering Influence podcast episode, Karl Feldman, a partner at Hinge Marketing, discusses the finding in the firm’s latest Inside the Buyer’s Brain study, in which more than 3,000 buyers and sellers provide big insights into what buyers value when contracting with an engineering firm.
Click here to listen to the podcast episode.
Click here to download an executive summary of the report.
Click here to watch the ACEC on-demand online class that Feldman presented on the study results.
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