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The Millennial Makeover

The Millennial Makeover: Why the Angst About Generational Differences Is Overblown

By 2020, Millennials (ages 22 to 40) will comprise half the U.S. workforce. Is your firm ready? Most of the discussion about generations in the workplace centers on supposed inherent…

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From bland to brand

Oh What a Feeling – From Bland to Brand

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The Lifecycle of Going Global

The Lifecycle of Going Global

As firms develop their long-term growth strategies, more and more often they include expansion into a foreign market. “”Going global”” has significant benefits, but it can also bring unique risks…

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Network are eating the world

Networks are Eating the World: How Google Reshaped Your Marketing Model

It seems like just a few years ago we were talking about the migration to a service economy. Well, in the last 7-8 years we’ve blown right past that, through…

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The new 20% passthrough tax deduction is final

The New 20% Passthrough Tax Deduction is Final: What You Need to Know to Claim Your Benefit

The Tax Cuts and Jobs Act created a new 20% tax deduction for pass-through firms, including S corporations, partnerships, and sole proprietorships. ACEC and its member firms advocated successfully to…

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Hiring and retaining great marketing talent

Retaining Great Marketing Talent in 10 Easy Steps

As your firm’s frontline when dealing with clients and other technical staff, marketing professionals are critical to gaining and retaining work. But with the demand for marketing talent higher than…

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The Realities of Client Behavior

The Realities of Client Behavior

This session will provide participants with critical information to understand, analyze and act on what clients are really expecting in today’s market. Developed and presented by a former client, this…

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Sharpen Your Communication Skills

Sharpen Your Communication Skills!

Are years of bad writing habits undercutting your competitive edge? You’re not alone. Engineers have the, largely unfair, reputation of being notoriously weak in basic communications skills like writing and…

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PowerPoints Simplified! Tools and Tips for Presentations That Bring Results

Have you ever left a presentation wondering, “”Now, what do I do with that Information?”” Don’t let your audiences leave asking the same question. Create dynamic presentations with Kim Greenwood’s…

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Public Outreach and Communications

Public Outreach and Communications: A True Value-added Service for Your Clients

Complex projects are often further complicated by the need for outside approval. A/E firms must reach out to and educate the public, build consensus, and earn buy-in from important stakeholders…

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