Courses

Top Marketing Techniques for 2018

Top Marketing Techniques for 2018

This is a time of rapid change in the marketing and business development landscape for engineering firms. From the weakening of geographic boundaries to the rise of specialists, it’s more…

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Understanding Firm Value: Looking Beyond the Numbers

Understanding Firm Value: Looking Beyond the Numbers

In an ever changing economic and political environment, business owners must understand the risk factors influencing the value of their business. What internal and external risk factors should business owners…

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Failure demand

Measure Twice, Cut Once, or Do it Over – Don’t Let the Waste Caused by “Failure Demand” Undermine Your Profitability

Got Failure Demand? Is your firm’s goal to waste resources on your projects? Of course not. Yet you may be doing just that –and a lot more than you realize.…

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The Role of Research in Enhancing the Client Experience

The Role of Research in Enhancing the Client Experience

When it comes to identifying content issues and topics and creating opportunities to support and engage with clients, there are three critical tools you need in your toolbox … research,…

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SBA opens the floodgates

Mentor-Protégé Agreements Expand Under New Rule

The updated Small Business Administration’s (SBA) Mentor-Protégé Rule may change the way that firms are doing business with the federal government. Find out how the new rule has expanded the…

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Recruiting Tips and Techniques

Recruiting Tips and Techniques Utilizing LinkedIn and Other Sources

HR professionals are finding it more and more difficult to recruit competent, qualified staff. But the problem might just be the tools, not the talent. Meaningful social connections gained through…

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Planning for a smooth exit the importance of building firm value

Planning for a Smooth Exit: The Importance of Building Firm Value

Every business owner reaches a point where they must consider how to successfully exit their business and divest their ownership interest, but where is the best place to start? Join…

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Professional Liability From the Date You Report a Claim to the Impact on your Premium

Professional Liability – From the Date You Report a Claim to the Impact on your Premium

Every A/E firm needs some kind of professional liability insurance to protect themselves from claims. But what is your firm’s role in the claim process, and what happens when you…

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Network are eating the world

Networks are Eating the World: How Google Reshaped Your Marketing Model

It seems like just a few years ago we were talking about the migration to a service economy. Well, in the last 7-8 years we’ve blown right past that, through…

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Hiring and retaining great marketing talent

Retaining Great Marketing Talent in 10 Easy Steps

As your firm’s frontline when dealing with clients and other technical staff, marketing professionals are critical to gaining and retaining work. But with the demand for marketing talent higher than…

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