Skip to content

This softcover book will be shipped within 5-7 days. Also available for purchase in PDF format*MS Word templates are available for download immediately after you place your order.

Capture Planning for the Win is a step-by-step, scalable capture and pursuit management guide that will help you evaluate and improve your firm’s business development capabilities.
Whether you’re pursuing public- or private-sector work, this guide equips your firm with a client-focused toolbox for identifying and understanding key stakeholders and decision makers, as well as developing and reinforcing competitive positions to help you write winning proposals – and even sole-source work more frequently.
Capture Planning for the Win also includes customizable MS Word templates* for benchmarking business development activities, capture planning, and effective Go/No-Gos.
Along with the guide’s capture and pursuit planning and management material, you’ll find 11 additional areas for plan development and evaluation, including:
  • Strategic and operations planning
  • Leadership and communications
  • Budgeting and marketing planning
  • Client maintenance and service
  • Integrated marketing planning
  • New markets penetration
  • Community involvement and networking
  • Internal marketing and support
  • Measuring results and accountability Business development culture Training and development
Resource Type


Topic Area

Client Expectations of Perfection, Marketing


January 31, 2019

Resource Link

View Resource

ACEC Member Price

$ 20.00

Non-Member Price

$ 30.00

Scroll To Top